BBB Sacramento Region Names New CEO

Sacramento Region, CA   |  Danielle Spang, BBB Marketing & Communication Manager
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Lynn Conner, new Chief Executive Officer (CEO) of BBB serving Northeast California. Photo courtesy of BBB.

West Sacramento, CA (MPG) - Better Business Bureau (BBB) Board Chair Archie Milligan announced on July 19th,  that Lynn Conner accepted the position of Chief Executive Officer (CEO) of BBB serving Northeast California. Conner also served as the interim CEO after former CEO, Gary Almond, chose to step down in late March.

“We are very fortunate to have someone with Lynn’s impressive resume leading the BBB. Even more important for us, though, is Lynn’s character and her commitment to our mission and values, demonstrated during her many years of service on our Board,” said Milligan. “I personally appreciate the most recent example of Lynn’s commitment – her positive response to my request to serve as our interim CEO, and I certainly appreciate the extraordinary efforts of the staff to convince her to take on the position permanently,” he added.

“I’m honored and excited to be taking on the challenge as CEO of BBB serving Northeast California. Marketplace trust is as vital as ever, and I look forward to continuing to develop and promote programs that advocate trust and bring attention to those who have chosen to become BBB Accredited Businesses,” said Conner.

Conner served on the BBB Board of Directors for six years, and was the chair of that board in 2015 and 2016, helping guide the organization during a period of significant financial growth. For the last two years she was also given the distinct honor of serving on the national board of the Council of Better Business Bureaus (CBBB), and is currently a member of the Finance Committee.

Conner brings thirty-five years of managerial and business related experience to this endeavor. Her background is both varied and extensive. She worked for Parasec, a $15 million public records research company, for 30 years, 22 years as President until she was succeeded by Matt Marzucco in 2009.

In addition, while working with Parasec, Lynn assisted a partner CPA firm for nine years, Flemmer Associates, as their Business Development Manager.

In 2010, Conner and her husband started their own company, Hialeah Terrace, a six-bed residential care facility for the elderly. She is the Licensee and Administrator for that company.

Conner believes in the value of the BBB mission and has demonstrated her support by maintaining both companies, Parasac and Hieleah Terrace, as BBB Accredited Businesses.

Having served for more than 12 years on the board of the Sacramento Employment and Training Agency (SETA), Lynn’s skills led to her election as Chair of the Board. In that role she continues to demonstrate her commitment to SETA’s mission to develop a viable, vibrant workforce in Sacramento and the surrounding areas.

Lynn holds her Certification as a Residential Care Facility Administrator.


Lynn earned a Bachelor of Science in Botany from UC Davis, as well as a Master’s of Business Administration from California State University, Sacramento.

Source: BBB Media